20 Must-have digital marketing tools you help you grow

Digital marketing tools by strategy

  • Social media marketing tools
  • Email marketing tools
  • SEO (search engine optimization) tools
  • Conversion optimization tools
  • Lead enrichment tools
  • Landing page and lead capture tools
  • Graphic creation tools

Social media marketing tools

1. Sprout Social

Sprout Social is among the best digital marketing tools for social media

2. Loomly

Loomly digital marketing collaboration

3. Audiense

Audiense insights dashboard

Email marketing tools

4. SendGrid

sendgrid dashboard

5. lemlist

lemlist dash example

6. Moosend

moosend abandon cart dashboard

SEO (search engine optimization) tools

7. Ahrefs

ahrefs keyword dashboard result

8. Clearscope

clearscope SEO tool

9. SEMrush

semrush seo tool dashboard results

Conversion optimization tools

10. Unbounce

unbounce A/B test example

11. Optimizely

optimizely experiment example

12. Hotjar

Hotjar heatmap shows where most users click on their website

Lead enrichment tools

13. Clearbit

clearbit screenshot showing warm lead information and industry

14. Datanyze

Datanyze captures information on warm leads via their LinkedIn profiles

Landing page and lead capture tools

15. OptiMonk

OptiMonk's platform allows businesses to create personalized pop-ups.

16. Typeform

Typeform is a sleek tool for creating minimalist forms.

17. MailMunch

MailMunch is a hybrid email marketing and landing page tool offering engaging form types and emails to send to leads.

Graphic creation tools

18. Creatopy (formerly Bannersnack)

Creatopy graphic design tool lets you create brand design kits and graphics collaboratively with your team.

19. Visme

Visme graph creator for creating presentations and data visualization.

20. Venngage

Venngage is a graphic creation tools that has spreadsheet imports and hundreds of chart configurations.

Which digital marketing tools are part of your stack?

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